After 20 years of creating beauty brands, Bryhel Cosmetic Labs is now opening operations in the USA.
 
Bryhel is a family-owned and operated business that works with cosmetics, skincare and haircare brands from inception to distribution and everything in between. Originally based out of Israel, the team is now opening a U.S. base in Miami, FL founded by Defne Arikan. 
 
Bryhel is a premier cosmetics lab that works with clients every step of the way. From concept, to formulations, packaging, regulations, marketing and more. It is committed to providing the best quality service at the best prices for its customers. Bryhel keeps its finger on the pulse of industry trends, and the best way to execute on these trends, with its expert team of cosmetic chemists, packaging pros, R&D veterans and more. You can find Bryhel manufactured products in top retailers like Sephora, ULTA, Target and more.
 
“I am so passionate about the beauty industry and I love working with brands to create new and innovative ways to bring effective formulas and products to beauty enthusiasts,” says Bryhel founder, Defne Arikan, “I knew it was imperative for us to open a U.S. operation in order to be able to better service our clients in different time zones. Our goal is not only to extend our services in a new geographical area, but also to ease the manufacturing process and the behind-the-scenes process for brands.”
 
The Miami location will allow Bryhel to better service its existing client base as well as expand its reach to new brands with a more robust and accessible team. In the coming months, Bryhel will be further innovating in the manufacturing space with a new platform that will make the back-end work for brands even more seamless. Bryhel is also interested in meeting with other U.S.-based labs for partnerships.